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PART 1 OF 11
SET YOUR MONEY GOAL
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"Learn How To Make $10,000+ A Month
Working Part Time Online. Details:
www.honestriches.com
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Take the world's best archer, blindfold him, Turn him around 3-4 times, then ask him to hit the bulls eye on a target 50 yards away. You might respond, "But Chris, that's crazy. How is he supposed to hit a target he cannot See.?" Here's a better question: How are you supposed to hit a target you do not even have? My point? Since it is money you are after with Google Cash, set your money goal today.
Some tips:
1. Be precise. "I want to be rich" is too vague."I want to earn $1,000 every day online" is much better.
2. Set a time limit. E.g. "By this time next year, I want to be earning at least $1,000 a day online."
3. Aim high. E,g,, "I want to accumulate $50,000 A year within 5 years."
4. At the same time, be realistic. "I want to make A million this year may be farfetched.
5. Shoot for a positive goal, not a negative one. "I want to earn $1,000 a day within 6 months"
works better than "I don't want to be a carpet cleaner anymore."
6. VERY IMPORTANT: Write your goal down On paper. That makes it more real to you.
7. Read that written goal every day, first thing In the morning. Enhance the thought by including
a picture of $100 bills, or many of the things you would like to buy with all of that money.
8. Set out the steps you must take to reach your final goal. In other words, "Here are the actions
I must take to reach my goal." Think of goals that you must achieve daily, weekly, monthly and annually.
9. Every night, set out a list of things you must do tomorrow in order to move toward your goal.
9. VERY IMPORTANT: Think performance, Not outcome. Wrong: "I want to be a millionaire."
Right: " I do this and this and this every day, which earns me $1,000 a day every day."
Goal setting is a critical step on your way to Success. Make your money goal today!
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PART 2 OF 11
GOOGLE AD WRITING SECRETS
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"Use My Proven System To Earn More
Than $250 a Day" Details:
www.honestriches.com
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Writing profitable ads is not difficult...If you know copywriting secrets. Here's How to increase the profitability of every Google Ad you run:
1. Use keywords in your headline. Google Puts them in boldface and that helps your Ad grab reader. Egoists and narcissists please Note: The name of ANY business makes a LOUSY HEADLINE. Your click-thru rate will be low, and bid prices will be high. That's because your ad is about your Company, not about what your customer Wants. Your ad needs to be about your Customer, not YOU.
2. Use keywords also in lines 2 and 3 Wherever possible.
3. Speaking of lines 2 and 3, it's O.K. To run lines 2 and 3 together into One sentence. Or all 3 lines, for that Matter.
4. In your headline, capitalize the first Letter of EVERY word. But avoid all Caps.
5. A single word change in your Headline can make the click-thru rate Go from .07% to 5%!
6. Use the following formulas to create Great headlines: For example:
How to _________ and ___________
What _______doesn't want you to know
Get more _______ for less ________
Some real life examples:
How to smoke and not suffer the consequences
What the IRS doesn't want you to know
Get more fun for fewer dollars
Look for other successful ads; find the formula in them, then apply them to your product or service.
7. Use numbers whenever possible. Wrong: Make lots of money.
Right: Make $847/week
8. Note the difference between features and benefits. Features describe. Benefits Answer the question: What's in it for me.
For example, with your widget: Features Include yellow, strong, etc.
Corresponding benefits include easy to find when you Need it, will last long etc
List all the features, then list all the corresponding benefits. In your ad copy, focus on the benefits.
9. To begin writing, put the major benefit Into a short sentence. Then tone it down, deleting excess words. E.g. Will last a long time vs longlasting
10. Be specific so you don't get random Clicks. Wrong: Tennis Racquets Right: Antique Tennis Racquets.
11. Delete unnecessary words like a, an, on, the, etc.
12. Use attention-grabbing words like Free, New, etc.
13. When you do use the word "free," do Not capitalize all the letters, and don't use an exclamation point after the word.
14. Use action verbs (discover, retire, Boost, increase, avoid, uncover, eliminate, Prevent, etc.
15. Use active (vs passive) voice. Wrong: Discount shoes to be discovered Right: Discover discount shoes
16. Use emotional words (cheap, sale, limited time, don't lose out, easy, quick Powerful, etc.)
17. Use motivational words. "Now is Your chance" "Weight loss secrets you Should know" "Discover your potential"
"Tips you can use to make money now"
18. Avoid crazy punctuation and wild Claims.
19. Use 3d-party endorsements "blows Away Toyota Camry" says AutoWorld"
20. Show how your product/service is Unique (faster, wider variety, discount, Most comprehensive, lowest price, etc)
21. Use call-to-action phrases (Buy today, Save 50%, download free trial now, sale Ends tomorrow, buy Today-save 70% Offer ends soon, Hurry before they're gone)
22. Learn to steal. Yes, you read that right. All the top copywriters do it. That is, study Good examples from other advertisers and Substitute your own wording. Better yet, Keep a collection of strong words and
Phrases.
23. Discourage freebie hunters by including A price. Including the price actually Increases clicks.
24. By the way, the word "free" increases Clicks. This refers to a free sample, which Leads reader eventually to a sale.
25. Very important: Try NOT to be #1 on The first page. #2-8, yes. Why? Lots of Tire kickers click on the #1 ad. Fewer do on 2-8. But always shoot for the first page or You are wasting your advertising dollars.
26. Do not indicate that you are an affiliate. Google doesn't require that anymore. You'll Increase sales without the affiliate Indication.
27. Extremely Important: Always test 2 ads Simultaneously. When you have a hit, try To beat it with another version (called "Beat The control" in advertising lingo). Google Will automatically rotate your 2 versions. Keep the better performing one, then try to defeat it with an even more profitable ad.
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PART 3 OF 11
THE INSIDER’S GUIDE TO CHOOSING AN AFFILIATE PROGRAM
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"Who Else Wants To Earn $250 A Day...
Sometimes More...Working 1 hour
A Day? Details:
www.honestriches.com
///////////////////////////////////////////////
Becoming an affiliate is a critical step toward earning BIG MONEY on the Internet. As an affiliate, you advertise the Products or services of others. Convenient Because you don't have to go through the Rigmarole of creating your own products. You simply place a Google Ad which Directs reader to the website you are Representing.
But which company? Choosing an Affiliate company to promote deserves Serious consideration. Some Tips:
1. Join for free. Associate with a company that doesn't charge a monthly fee.
2. Don't waste time with low commission Programs. Your time is valuable. As an Affiliate, it's just as easy to earn $20 as it is To earn $1
3. Study the company's web site. Does it Look professional? Does it do a good job of Convincing people to buy? A good site with A great sales pitch or letter will make money For you.
4. The best sites:
Offers a Moneyback Guarantee
Has testimonials from satisfied customers
Accepts online payments
Offers Secure online ordering.
5. Choose companies that pay every 2 weeks (vs those that make you wait 2-3 months)
6. Do you just want to make money, or do you want to go with a product or service that’s related to your personal interests? A combination of the 2 is ideal.
7. Company statistics (tracking your sales) should be in real time and available 24/7
8. Set up should be easy. For some programs, you can take up to an hour just trying to figure out how to sign up. Not worth the hassle.
9. Look for companies that offer lifetime Commissions. When a customer you referred Buys again, you get paid.
10. Do a Google search and find out what other Affiliates think about the company. Punch in the Company name and study the reviews.
11. Preferably the company you join offers Products or services people need and use.
12. Go with what is popular. What is popular Offline will be popular online, like golf, weight Loss, etc. wordtracker will show the Popularity of your product or service.
13. Join the 2 biggest affiliate networks: Clickbank and Commission Junction. By signing Up ONCE with either of these, you have access to thousands of programs.
Clickbank offers digital products, Downloadable in minutes. Some other Clickbank Advantages:
High commissions, up to 75% of Product's value
Real time stats, 24/7 3) sends Checks every 2 weeks.
Commission Junction offers physical goods available via snail mail.
14. You want to be able to reach someone at the company if you have questions. Send a test question via email. 24 hours or less to respond Is good.
15. Don't dilute your focus by signing up with too many companies at once. You spread Yourself too thin and end up doing a little on each one. As a beginner, FOCUS. Iron out the kinks then move on to the next program once the first one is on autopilot.
16. Companies to avoid:
Get-paid-to-surf Programs
Programs that offer guaranteed traffic
Send-cash-in-the-mail programs
Gifting programs
Chain letters.
17. Be willing to be offbeat. The subject of online marketing is saturated and the competition Is stiff. Look for hidden nuggets, subjects where The competition is not as tough.
18. Go with a program that pays you to recruit others. That way, you double your efforts.
19. Here's my favorite: Programs that only require reader to sign up or register. Reader doesn't have to buy anything! For example, Lending programs that pay you when reader only fills out an application.
20. If you already have a web site, choose a Program that complements your site.
21. Contact the top affiliates in your chosen Program. Let them be your mentors. They Can show you how it's really done.
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PART 4 OF 11
PROFITABLE KEYWORD RESEARCH
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"Discover The Street-Smart Secrets I Use To
Make $10,000 + A Month...Part Time Online"
Details:
www.honestriches.com
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When doing keyword research, most users Use the Overture Suggestion Tool. It's free and it gives useful information if you use it properly. Keyword research is Critical if you want your ad to get on the first Page of Google results. The more accurate your keyword research, the better your ranking. With the Overture suggestion tool, you are leaving room for error. Here's why;
Overture assigns a search count for each of the terms in its database. Problem is, these numbers are skewed. When you use ANY automated keyword search Tool (like Overture), the numbers for each term or phrase increase. Inflating these Numbers, as Overture does, gives you false Information.
Another flaw: Search terms are often mixed up with the originally searched term. For example, if you were to type in "8 hour work day" you could get a result that reveals "8 day work hour." The result? You might have a #1 ranking for your search Phrase yet still get little or no traffic.
So...how to properly do keyword Research?
1. You need the paid version of Wordtracker.
2. Normally, use the "keyword universe" feature on Wordtracker. Start with "comprehensive search" if you are beginning with a generic keyword (e.g. tennis).
3. Input your starting keyword into the "keyword universe" search box.
4. Now scroll down in the results that appear below this box and look for the top 3-5 terms that best fit what you are looking for.
5. Click on the first of those 3-5 terms
6. Navigate through each of the resulting terms and add any to your list that you find Possibly beneficial.
7. Wordtracker allows you to put these results Into a "basket" so you can use them for Additional research.
8. After going through each list for your 3-5 Terms, continue with the "competition search" Function on Wordtracker.
9. Now use the "export to email" function And email yourself the results.
10.Now you have a list of Keywords to work with.
WordTracker currently has a Keyword Research Guide that you can download immediately. Get up to speed Fast with this valuable resource just for visiting their website. Copy this link into your browser to get the Keyword Research Guide now.
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PART 5 OF 11
CREATE YOU PERSONAL CASH COW WITH NICHE MARKETING
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Tired Of Online Moneymaking Schemes That
Don't Work? Here's The Real Deal. Details:
www.honestriches.com
///////////////////////////////////////////////
Niche marketing involves finding tiny but popular niche markets that have little or No direct competition, then selling products And services to these niches. What are the benefits of niche marketing?
Less competition. Not having to compete against the big guys with more money. Coping with competitors not nearly as savvy about web marketing as you will be after reading this ecourse. And the ease with which you can find potential customers. So, how do you find red hot, profitable Niches? Here are 4 important things you need to know before deciding on a niche:
1. Is the market easily defined and reachable?
2. Is the niche small enough not to have too many competitors, but large enough to make
a profit?
3. Are other advertisers spending money On this niche?
4. Are there a significant number of prospects passionate about the topic?
Here's one approach to finding killer Niches:
Visit your local bookstore or library.
Write down topics with "how to" "for dummies" "idiot's guide to" in the title.
Note any perennial best sellers.
Study magazine racks for hobby-related Magazines. You are hunting for anything that solves a problem.
Here's another approach:
Look inside yourself for things you enjoy.
Make lists of keywords that describe these interests.
Determine the Internet supply and demand for each keyword (Wordtracker will indicate this)
Survey the competition. How can you do It better, faster, cheaper, etc.
Now...define your paying niche. Don't Target a market that is too broad. If you like Tennis, that's too broad a term. What about "antique tennis racquets"? That's more specialized and narrow.
At least at first, avoid niches that are too saturated, like "making money online."
To determine demand for your niche subject:
1. Go to the Overture Suggestion Tool.
http://inventory.overture.com/d/searchinventory/suggestion/
2. Type in "tutorial" then paste the results into a spreadsheet or copy them into "my documents"
3. Do the same for "guide" and "how to." These lists show what people are looking for Online.
Next...type in all the words closely related to Your master list of words. For example, for The master word tennis, related words might be Tennis racquets, tennis balls, tennis stars, etc.
Checking these terms out on Overture gives you an estimate of the overall demand for your
Subject niche.
To get the available supply, go to Google.com and type in each phrase separately. You might type in "tennis" and Google will give you over 14 million listings.
Now...determine the advertising cost for each Word or phrase. Go to www.Overture.com and type In each word or phrase. Click "view advertiser Maximum Bids" found in the upper right hand Corner, which will show you the maximum bids each advertiser is willing to spend.
Go through this procedure with each word or Phrase, and write down the top 3 bids for each.
From there, you can select a hot, in-demand Keyword or phrase to build your business Around.
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PART 6 OF 11
WORDTRACKER: ‘A MUST HAVE TOOL FOR YOUR ONLINE SUCCESS’
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"Use My Proven System To Earn More Than
$250 A Day" Details:
www.honestriches.com
//////////////////////////////////////////////////////
To succeed online with Google Cash, you MUST become familiar with Wordtracker
www.wordtracker.com
What is Wordtracker and why is it so Important? Targeting the right keywords For your online business is critical. Target The wrong keywords and you are out of Business. Wordtracker helps you target the right (that is, profitable) keywords.
Wordtracker is a database of words and Phrases people use when they want Information. With Wordtracker, you enter A keyword or phrase and Wordtracker tells you how often people search for it. They also tell you how many competing Sites use your keyword.
Wordtracker also helps you find all the Keyword combinations that bear any Relationship to your keyword, many of which you may never have considered.
Of course, what you are after is a keyword or phrase that doesn't have too much competition, but one that many people are Searching for.
Enter KEI (keyword effectiveness index), to my mind the most valuable part of Wordtracker. KEI refers to the number of times a given keyword has appeared on Wordtracker. The higher the KEI, the more Popular your keyword is and the less Competition it has. I cannot overstress the importance of the KEI number. It will dramatically cut down On wasted money by eliminating Unprofitable keywords and phrases.
According to Wordtracker, you want Keywords with a KEI of 11 or higher. A KEI Of 11-100 is good. A KEI of 101-400 is Great. A KEI over 400 and you are in Heaven.
Now for an example. Your business has To do with tennis.
1. Go to http://www.googlecash.com/wordtracker
2. Click on "tour."
3. Now type in the keyword "tennis." Wordtracker will present you with a list of Related words.
4. Click on any related keyword, e.g. "tennis apparel."
5. Now click on keywords on the right to add to your "basket"
6. Next, email the keywords in the basket To yourself.
7. Then do a "competition search." You will get a KEI of 14.609 for "tennis apparel." That KEI is greater than 10, so it is a Potentially profitable keyword phrase.
See Part 4 for how to Use Wordtracker most effectively.
Wordtracker offers a free trial version. I suggest you go there: http://www.wordtracker.com
And tinker around with this valuable tool. Then order a trial version for a day, week, or Longer. The trial versions present you with only 30 related keywords for any given keyword you punch in. Paid versions give up to 1500 for the same word or phrase!
WordTracker has also released a free Keyword Research Guide which is loaded with great tips. Download the free e-book to learn techniques for researching keywords that will make you money.
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PART 7 OF 11
AVOID THESE FATAL ONLINE MISTAKES THAT CAN KILL YOUR BUSINESS
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"Use My Proven System To Earn More Than
$250 a day. Details:
www.honestriches.com
///////////////////////////////////////////////
Newbies commonly fall prey to the following Online mistakes. I suggest you put this list up On a wall and consult it every time you want to Make a business move.
1. Lumping all your keywords for a given Campaign into a single group O.K., so you found 100 keywords you think Will work for your campaign. The things is, They can usually be broken down into subgroups
that are more sharply related to each other. For example, your subject may be tennis, but Related keywords include tennis equipment, Tennis clothes, tips on particular strokes, etc. Break your list down into highly related Sub groups and you'll reach a more targeted Audience. Those people looking for tennis Equipment can hone in on your ads that offer That.
Breaking down your master list into sub groups Enables you to have separate landing pages for Each sub group. Which will help more prospects Respond to your offers.
2. Not using square brackets around keywords Or phrases For example, putting brackets around the Phrase [antique tennis racquets] will show your Ad if and only if the keyword phrase antique Tennis racquets is searched for. Other related Tennis terms are eliminated.
3. Not tracking your results Google Adwords is not a set-and-forget System. You need to know which keywords are Profitable and which are not. Once you know This, shift your budget so you can put more
Emphasis on the most profitable keywords.
4. Having a sloppy web site. A sloppy web site leaves a bad taste in Reader's mouth. If you don't have time to pay Attention to detail on your site, how can he Trust you to take care of him?
On your site, that means taking care of Proper grammar, and making sure all the links Work. Speaking of links, please note: The More times you ask reader to click away to Hear an audio, or click to a list of testimonials, Or anything that requires him to click away Before getting to the end of your message, The higher the likelihood that you will lose Him. Keep your pages simple.
5. Not using the review technique to sell something. If the reader perceives you as a reviewer, he Views you as more objective, less biased, and More likely to be telling the truth. For example, When promoting an affiliate product or service, Write like a reviewer might and watch your Sales rocket up. Even many pros miss this point.
6. Receiving traffic from UNTARGETED Sources like pop-unders, safelists, free for all Links, etc.
You waste your time and reader's if your Traffic is not targeted, that is, from someone Looking for your exact product or service.
7. Failing to plan. Do you slap up a Google Ad or minisite, then sit back and wait for a response? Not
Good enough. In order to succeed, you need a Plan. For example, when you receive an Order, do you direct customer to your Autoresponder series?
Or, when you get a Question, do you direct reader to your FAQ Page? Do you try to upsell existing customers? Do you know the number of messages you Want reader to be exposed to? If so, set them Up in advance.
8. Over analyzing You just finished reading an ebook about Writing a sales letter. It seems complete. It
Walks you from A-Z.
But instead of writing a practice letter to see to see the response and determine how much you learned, you begin a one-year Hunt for everything about writing a sales Letter.
Sometimes you learn by doing. Granted, You can never learn too much. But enough Is enough.
Of course, it is fear that keeps you from Getting on with it. You must recognize that and press on if you really want to get Somewhere with your business.
9. Not focusing You've got a system down well enough to Improve profits. But suddenly you receive another email promising you the sky. Trouble is, this new subject has nothing to Do with the original subject. So instead of getting on with the first Subject, you waste months or years chasing Rainbows.
Put the new things on hold. Focus and Learn to do one thing at a time. Then take What you learn and apply it to the next thing, But (a very important but) only after the First project is on autopilot.
10. Not being organized Even if you use a cardboard box, get a Bunch of 8 ½ x 11 manila folders and (very
Important) keep every single subject related To your topic in a separate and labeled Folder. That way you don't waste needless Hours hunting for things.
11. Giving up too soon Succeeding requires patience. As long as You are moving in the right direction, that is, Building your business, press on. It is Natural that things are slow at first. But you Have to crawl before you can walk.
Sometimes, it is best to keep what you are Trying to accomplish to yourself. Negative People (and there are plenty of them) can Throw you off track and hold you down. Refuse to let that happen.
Avoid these costly mistakes and watch Your business grow.
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PART 8 OF 11
USE THESE HOT TIPS TO INCREASE YOUR GOOGLE CASH PROFITS
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"Tired Of Online Moneymaking Schemes That
Don't Work? Here's The Real Deal"
Details:
www.honestriches.com
///////////////////////////////////////////////
Every Time you set up a new campaign, use This checklist to help improve your bottom line:
1. Terms you must know to succeed with Google Cash:
"Broad match" (also known as default) given the keyword phrase "tennis shoes", shown to anyone searching for "tennis" and "shoes" in any order, and possibly with other terms (red tennis shoes, etc). General or broad keywords will generate many impressions with few results. However, with a small niche, broad match gives You the most exposure. The downside is that Your cost/click will be higher at first.
Larger markets require highly targeted Keywords. "Negative keyword" uses a minus sign in front of the phrase. This stops your ad from being shown if somebody searches using that term (e.g. -red)
"Phrase match" is a phrase enclosed in quotes. Shown to anyone searching for "tennis shoes" but Only in that order, with possibly other terms Included, e.g. red tennis shoes.
"Exact match" Enclosed in brackets [ ] Only shown if searched in that order (e.g. [tennis shoes])
with no other terms. -- Consider spelling variations. Rock star Britney Spears has more than 500 variations searchers use.
2. Here are 3 numbers you MUST understand In order to succeed:
a. Conversion rate--the number of visitors who Actually buy something. With 100 visitors and 3 sales, your conversion rate is 3%.
b. Return on Ad spend--how many dollars you Take in vs how much you spend on advertising. If you spend $1,000 and take in $5,000, your Return on ad spend = 500%
c. Return on investment--If you spend $1,000 to Get $50,000, and you make 50% profit on each Sale ($25,000), the return on your investment (ROI) Is 2500%. Start your bids high to see where the traffic is. then cut back for economy.
3. If most bids are 25 cents and one top bid is $5.00, The top bidder is trying to control the #1 spot. Bid
$4.99 and you will pay only 26 cents. Check your bid regularly to make sure #1 does not underbid you.
4. Having said that, try not to get caught up in a Bidding war. There are ways to drive traffic to your Site without killing yourself financially( for example,With articles).
5. Study your competition, those who place on Page 1 of Google. See what you can learn from Their ads.
6. Don't just jump in and start bidding on keywords. Use an action plan. Take advantage of the following
Tools, all of which are available free at www.searchmarketing.yahoo.com/rc/srch/
a. Budgeting Tutorial
b. How to find more keywords
c. Tracking your results
d. Best practice (managing your campaigns)
e. Keyword selector tool
f. Bid tool
g. Return on investment calculator
h. Cost per thousand calculator
7. As a beginner, start small with geographic Targeting.(e.g. U.S. and Canada only). Later You can expand to other markets.
8. The more keywords you use, the better Your chance of getting clicks at a cheaper Rate, usually because many of the keywords Are less popular.
9. Use keyword variations (e.g. tennis racket,Tennis rackets, tennis racquet)
10.EXTREMELY IMPORTANT: Collecting Email addresses allows you to sell more than One time. Collect email addresses with an Exit pop up for those who do not buy. Offer Something free for their email address.
11. As an affiliate, set up so each person Clicking on your ad is taken to a newsletter Sign up page. Offer valuable information for Their email.
12. Don't assume customers will buy only Once. Always collect those email addresses.
13. In your Google Ad, double check your url to make sure those clicking will get through .
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PART 9 OF 11
NICHE MARKETING SECRETS
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"Who Else Wants To Earn $250 A Day...
Sometimes More...Working 30 Minutes A
Day?" Details:
www.honestriches.com
//////////////////////////////////////////////////////
A niche market is a focused market. Individuals In this group have the same specialized interests And needs. And they have a strong desire for what You have to offer. Having a niche will give your marketing efforts A natural, sharp focus.
Niche marketing saves time and money. You Are not all things to all people, but many things To a profitable number of people. The more narrowly you define your market, the Easier it is to cater to the specific interests of that Market.
Pursue a niche that is growing in popularity. Often, you can charge more because you are Offering products or services customized to your Customers' specific needs. The benefits you promise must have a special. Appeal to your niche. What's new? Compelling? Identify (via survey) the unique needs of your
Target market. Extremely Important: Develop your own Product, especially digital ones (ebook?) You'll
Make more money, and you can have affiliates Who promote YOUR product.
Create your own USP (unique selling Proposition). That enables you to stand out From the crowd. Always test market. Determine how to Position yourself against the competition. Also, Test to gauge the market's receptiveness to your Product.
Segment your market, that is, zero in on Your target market. Is your market national or International? Is it in your own community? Don't forget about the possibility of a Secondary market.
Use demographics to segment your market. Break down your market by age, gender, education, Religion, marital state, ethnicity, family life Cycle (e.g. more than one child, all have left home). Gather this info via survey.
Determine your target market psychographics: Lifestyle, social class, opinions, activities and Interests, attitudes and beliefs. Speaking of surveys, don't ask too many
In any one survey. 5-10 is fine. There are 3 reasons consumers purchase a Product: 1) to satisfy a basic need 2) to solve A problem 3) to feel good. Know which one Your product or service is the solution to. Can Be more than 1.
Businesses, on the other hand, buy products For 3 different reasons:
1) to increase revenue
2) to maintain the status quo
3) to decrease expenses.
Learn how your prospects purchase: Seasonally, locally, in volume. Who makes the Buying decision (wife, manager, etc)?
Build and promote your mini website. Create informative pages that attract visitors And move them toward a purchase.
Provide as much info as possible. Include Links to related subjects.
Use multiple websites to establish yourself In each segment of your overall niche. Say the right thing. Speak the language of Your customers. Know their "hot buttons" and Communicate as an insider.
On each mini site, promote only 1 thing at A time.
Provide multiple ways for customer to Order.
Encourage questions. This helps you become More valuable in the eyes of your customers.
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PART 10 OF 11
USE THIS SUPER AFFILIATES SECRET WEAPON
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"Use My Proven System To Earn More Than
$250 A Day" Details:
www.honestriches.com
////////////////////////////////////////////////////////
If you just want to be a regular affiliate and Make some money, you don't need a website. But if you want to be a SUPER affiliate and Make tons of cash, use the super affiliate secret Weapon: mini websites.
What IS a mini website? It's a small (usually 2-5 pages) site that promises just one product or a small number of highly-related products. The mini website has a single purpose and doesn't try to be all things to all people. Bottom line, the purpose of a mini site is to Get reader to make a decision. It says "Here's What I've got. Here's what it can do for you. Yes or no?"
The mini site is used by super affiliates to Outsell everyone else.
Here are a few of the benefits:
1. Mini sites sell products like crazy.
2. Surfers don't have to wade through a ton of crap to find what they're looking for.
3. The mini site acts like a traffic magnet.
4. It takes advantage of search engine secrets used by the pros.
5. You can create your own site within hours.
6. It's easier to keep your costs to a minimum.
Here are the 4 types of minisites, in order Of their importance:
1. The site used purely to collect an email Address. It offers something free (newsletter, Ecourse, etc.) to entice reader to give up his Address. It's most important because, with The email address, you can make repeated Offers. Extremely important!
2. Selling your own product or service.
3. Making referrals to an affiliate link to someone's product or service you are promoting. You can create a site for each sponsor.
3. Article archives.
Your mind goes numb at the thought of Setting up a website? Not a problem. Minisite Construction can be done by the complete Dummy. If you know the difference between Right and left click on your mouse, know How to create a Microsoft Word document, Know how to copy and paste, you can create Your own site. Simply go to www.google.com And type "how to build a mini website" in The search bar. You'll be bombarded with All kinds of brief tutorials. Skip the paid ones And go with the free ones.
Still intimidated? Take comfort. There Are products that can take you by the hand and Walk you through the whole setup process. For example "SiteSell" is designed for a Business builder who doesn't want to learn HTML or graphic design. They optimize your site for search engines and make good decisions for you that will positively affect your business down the road.
Promoting your site is easy, too. Simply Borrow articles from others related to your Topic and post them on your site. All this to Collect an email address. A win-win Situation for you and the author. It's easy and,
Best of all, free.
So...don't just be an affiliate. Be a super Affiliate with your own minisites.
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PART 11 OF 11
HOW TO WRITE TRAFFIC – SUCKING ARTICLES IN LESS THAN ONE HOUR
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"Discover The Street-Smart Secrets I Use To
Make $10,000+ A Month...Part Time Online.
Details:
www.honestriches.com
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You've created a minisite dedicated to a Certain topic, and now you want to get traffic To that site. One powerful way to go about it Is to write short articles related to the subject Of that site.
The benefits are numerous, including: Writing articles creates the traffic you need to Make money. And it's free.
Articles are a way to get UNLIMITED Traffic. You can submit your article to Ezine publishers and directories, which can Expose you to tens of thousands of readers. Of the thousands who read your article, Some will click the link in your article, Visit your site, and purchase products.
Articles build trust and credibility. Readers who do click to your site are pre-sold Because they see you as an expert.
The worst thing that can happen is that you Build your reputation and credibility with Your target audience. As your credibility Increases, joint venture partners contact you, Thus expanding the exposure you receive.
Here's a 7-step formula for writing your Article:
1. Target your audience. Know to whom you Are writing.
2. Use an attention-grabbing headline. Extremely important because your headline Is what baits reader into reading your article. Use the BIG BENEFIT headline as a way To attract readers. For example: "Here's How To Avoid Probate--Pass On Your Estate Quickly To Your Heirs--And Keep The Government From Taking 70% Of Your Estate When You Die!" Or... substitute your topic in any of the Following headline formulas:
--- the truth about ....
--- (number) ways to ...
--- the complete guide to ...
---How to ... and ...
---What your ... isn't telling you about ...
--- How you can ..... in .....days
--- Who else wants to ... using ...
--- Here's how you can ...in ..... without...
--- Get rid of ....forever
--- Here's the quickest, cheapest way to get rid of ...once and for all
--- Get rid of ...in .... Or less...guaranteed
--- New .......cures....or your money back
I think you get the idea.
3. Briefly introduce the subject or problem And state your position about it.
4. Outline the main points you want to cover. 3-7 is plenty.
5. Elaborate briefly on each point.
6. State your conclusion. Why is this article important? What action should reader take?
7. (EXTREMELY CRITICAL) Lay out your resource box. A resource box, or signature file, is the contact info you provide after your article. You provide this contact info because you want reader to do something. Phone you, go to your website, ask for a free sample, etc.
A typical resource box might read as follows:
"Joe Blow is a marketing specialist. Contact him at www.joeblow.com" Can you spell B-O-R-I-N-G? Somebody slap me awake!
Here are some ways to put some life into Your signature file:
1. Treat the resource box like a powerful Classified ad. It has to make reader want to Do as you ask. It is the reason you wrote the Article.
2. Be conversational. Don't talk down to Your readers like a professor. Feel free to Use slang terms and street language.
3. Most important, make sure there is a Benefit involved when reader takes action by Going to your site. "Learn how to lose 25 Pounds in 25 days or less at www. ..."
Your resource box is much more important Than the article you are submitting. A great Resource box may result in reader receiving An autoresponder series that eventually sells Him valuable information. Both you and your Reader profit.
How long should your article be? About 500 words is plenty. You're not writing "War And Peace." You're just trying to pass on info vital enough to make reader want to click to your minisite.
O.K. ...get writing!
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Thanks for reading my ecourse! I hope it has
helped you to understand the power and ease of
internet marketing. All you have to do is to
take the first step, and start making affiliate
campaigns. Google Cash is the fastest way to
get up to speed.
Best wishes and good luck!
Friday, January 19, 2007
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